Core Product Experience & UI/UX Design
Onboarding
Onboarding Flow
Integrated independent trading and app accounts into a unified account system, reducing cross-module navigation and redundant verification steps.
Main Dashboard
Home Page
Designed an intuitive financial dashboard combining asset tracking, custom watchlists, saving entry, and news feeds in one view. Integrated a quick-access side menu and a "Privacy Mode" with Face ID authentication to protect sensitive balance data.
Portfolio Management & Analytics
Visualized complex investment portfolios using interactive charts and categorized asset breakdowns, allowing users to track stock performance and yield effortlessly.
Watchlist & Customization
Structured custom watchlists with easy sorting, quick search, and list management features, empowering users to monitor target stocks seamlessly.
IPO Subscription & Purchase Flow
Initial Public Offerings (IPOs)
IPO Company Details PageIPO Purchase / Subscription Page
IPO Purchase / Subscription Page
Simplified the complex IPO subscription flow into a transparent end-to-end journey—from company detail analysis to subscription confirmation and transaction receipts.
Market Insights & Stock Discovery
Built a multi-dimensional market exploration hub, incorporating global stock indices, trending sectors, market heatmaps, and customized screeners to help users uncover potential investment opportunities efficiently.
Single Stock Detail & Analytics
Designed a feature-rich stock detail page containing real-time K-line charts, financial indicators, order books, and integrated AI-driven sentiment analysis and stock evaluation insights.
Stock Trading & Execution Journey
Optimized the order execution journey across market, limit, and stop orders. Streamlined input keyboards, order confirmation, and deposit/funding flows for quick, error-free trading.
Social Investment & Mentor Community
Integrated social trading and mentor community features, allowing users to follow experienced investors, view shared portfolio insights, discuss market trends, and replicate trading strategies.
Cash Management & Transfers
Designed a streamlined cash management hub for deposits, withdrawals, and internal account transfers, ensuring clear transaction statuses and transparent fee disclosures.
Gamification/Rewards
Avatar Evolution & Dynamic Tiered Wheel Rewards
Built a integrated gamification ecosystem combining a tiered investor avatar progression with dynamic wheel rewards. This design turns routine actions (e.g., daily check-ins, deposits, trading) into rewarding milestones, driving organic retention and boosting LTV (Lifetime Value).
