BACKGROUND
Shenzhen:Silicon Valley of China
Shenzhen, a prosperous capital and a city of innovation in China, has four pillar industries of high-tech industry, financial industry, modern logistics industry and cultural and creative industry. Shenzhen is an important high-tech R&D and manufacturing base in southern China. It is often referred to as the "Silicon Valley of China" and has also given birth to many world-renowned high-tech companies such as Tencent, Huawei, and DJI.
Population Composition
Shenzhen is a city built entirely by floating population. The locals in Shenzhen only account for about 1% of the total population, and they developed based on the foreign population.
Urban village:Arrival city
Shenzhen attracts young people from all over the country to seek opportunities here. Urban villages are "a springboard for migrants to integrate into the city.
Sanhe job market
Around 2005, many employment agencies and labor dispatch companies successively settled in Jingle Nanbei District, gradually forming a "job agency street" for recruiting general workers, with an average of more than 7,000 job seekers per day, and more than 2.5 million job seekers throughout the year. After more than 10 years of development, this area has become the "distribution center" of the general labor market in the city and even the whole country. Many people in this area rely on "daily jobs" as their main source of income.
PRIMARY RESEARCH
Operating Model inSanhe job market：What is day laborer
Day laborer：Doing simple and repetitive work on the factory assembly line. Basically, there is no technical content.
RMB 22 per hour：The wages are calculated according to the working hours, and can basically be settled once a day
Meals and lodging：Generally lunch is included, and if you meet a short-term worker with good treatment, you may provide accommodation.
Field Trips
Generally lunch is included, and if you meet a short-term worker with good treatment, you may provide accommodation.Generally lunch is included, and if you meet a short-term worker with good treatment, you may provide accommodation.
Persona：Sanhe youth
Conclusion
INTERVIEW
Forum:Analysis of the phenomenon
DESIGN OPPORTUNITY
CODEESIGN
Participatory Design in Practice
Invite multiple people to act as stakeholders in the community of job seekers, job market operators, hoteliers, security personnel, etc., and involve them in the design process to ensure the results meet their needs and are usable.
STASKHOLDERS
After codesign, the project implementation plan was confirmed, new stakeholders were introduced, and stakeholders were restructured.
DESIGN STATEMENT
Lift Manifesto
In order to satisfy migrant youth with lower social status who need a temporary habitat when they first come to the city, and then further integrate into the city, my Springboard Project is a community-centered service system.
It gives workers cheap board and lodging, which is convenient for migrant workers to find a job while protecting their rights and interests], not like a village in a city is generally messy.
My product caring about the connection between the city and the countryside, plays a transitional function, and serves as a springboard for rural youth to enter the city.
Community Space Reconstruction
COMMUNITY MODULE CONSTRUCTION
APP DESIGN
Site Map
UI
Check-in needs to download the app to cooperate with the community's offline services.
SERVICE MECHAMISM
Mechanism Of Worker Points
Business Model Canvas
SCENARIO
